GEO, AEO, & AI SEARCH

AI Search Optimization Agency: Start Showing Up In AI Overviews

Start Showing Up in AI Overviews

Get your brand cited and recommended by ChatGPT, Claude, Perplexity, and Google AI. Generative engine optimization (GEO) and answer engine optimization (AEO), with the SEO essentials handled so you win on Google too.

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Rated 5 out of 5

Rated 4.9/5 on Clutch.

Search results ranking Your Brand #1 in an AI Overview, linked to ChatGPT, Claude, Gemini, Perplexity, Llama and Copilot
Stats: 2.5B+ daily AI queries; AI referrals convert up to 5x better than organic search for B2B tech and 2.1x for hotels

What is AI search optimization?

AI search optimization (also called generative engine optimization (GEO), answer engine optimization (AEO), or AI SEO) is the practice of making your brand the answer AI engines give. When buyers ask ChatGPT, Claude, Perplexity, or Google AI for a recommendation, cited brands win the deal before a website is ever visited. It builds on SEO, and goes far beyond it.

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BCI Brands

AI Search Optimization

THE SHIFT ALREADY HAPPENED

Where your buyers are really searching now

Your next customer is asking an AI engine which company to use, and getting one answer instead of ten links. We make sure that answer includes you. An AI search optimization, GEO, and AEO agency working with clients in London, New York, San Francisco, and worldwide.

HOW WE GET YOU FOUND BY AI

Four steps, one compounding system

First movement typically shows within 30 days.

01
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Audit

Audit your AI visibility across ChatGPT, Claude, Perplexity, Gemini, Copilot, and Google AI Overviews.

02
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Fix

Fix the technical and entity foundations that let AI engines read, trust, and cite you.

03
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Build

Build the content and citations engines trust, structured to be quoted rather than clicked.

04
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Track

Track your share of voice monthly, prompt by prompt, across every major AI engine.

The Langham Hotels results: +25.3 pts AI visibility, +227% conversions, #1 AI share of voice among London luxury hotels

Langham Hotels

AI Search Optimization

IT'S ALREADY WORKING

Results our clients can point to

In three months, sAIph Search, our sister company specializing in AI search optimization for luxury hospitality businesses, took Langham Hotels from 34% to 59% AI visibility across five major engines, with ChatGPT visibility rising from 40% to 70%. Key conversion events rose 227% over the same period.

GEO VS SEO

Why a traditional SEO agency cannot do this

Good SEO is essential groundwork

AI engines start from sources search engines already trust, so a technically sound, well-ranked site gives you a chance of being cited. But that is where the overlap ends. Getting selected inside an AI answer depends on how your brand is structured, described, and corroborated across the whole web, not on where you sit in a list of blue links.

That means entity data, third-party citations, community sources, and content built to be quoted rather than clicked. It is a different discipline, it is measured differently, and most SEO agencies are not doing it.

Proprietary tooling, built in-house

We built our own AI search tool rather than renting someone else’s – sharper data, tracking tuned to what actually matters for your category, and no enterprise software bill passed on to you.

THE FOUNDATIONS OF OUR SUCCESS

Why Burst works

Research-First Approach

Strategy backed by data, not vibes. Every project starts with deep research into your business, audience, and competitors. We find the friction, then engineer it out. The work performs because it was built to.

Engineered to Convert

Pretty is the baseline. Performance is the point. Every page, ad, and asset is built around the action you want, then tested, measured, and refined. Beauty without conversion is decoration. We don’t decorate, we convert.

Built for the AI Era

While others react to AI, we lead the way. Smarter targeting, in-house tools, and sharper insight across every engagement. AI systems are rewriting how customers find brands; our researchers make sure you are ahead of the competition.

Proven Where It Matters

500+ projects. Receipts in hand. Since 2018 we’ve delivered for Howden, Vivienne Westwood, Winkworth, Moodle, Faraday Norton, The Langham, and Konica Minolta. We’re rated 4.9/5 on Clutch, with hundreds of happy customers.

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Abby Connect

AI Search Optimization

VERIFIED CLUTCH REVIEW, JUNE 2025

"Our rankings in the search engine shot up the day we launched the new site."

A few key money terms for us went from positions around 50 to around 5. Overall, we’ve seen a 20% increase in traffic and sales. — Nathan Strum, CEO, Abby Connect

THE NUMBERS BEHIND THE CLAIMS

Recent client results

Vivienne Westwood
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Vivienne Westwood

BRANDING, WEB DESIGN & MARKETING

We joined forces with the iconic British designer, Vivienne Westwood, to launch her revolutionary new non-profit, “The Vivienne Foundation”. Our work went down so well that we are now partnering to create the foundation website. Watch this space!

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RATED 4.9/5 ON CLUTCH BY VERIFIED CLIENTS

What Our Clients Say

500+ projects delivered across SaaS, B2B, retail, and hospitality

5.0
Rated 5 out of 5
“I’ve had feedback from Vivienne in particular, who was very impressed with the quality of Burst Digital’s work and the depth of creativity that they provided for the branding choices around color schemes and logo positioning.”

Project Manager,
The Vivienne Foundation

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5.0
Rated 5 out of 5
“Burst Digital’s team was highly easy to work with and very flexible… our stakeholders felt listened to and were very pleased with the end results of the collaboration.”

Content Marketing Manager,
Moodle

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4.5
Rated 4.5 out of 5
“The ongoing support since we launched the site a couple of years ago has been very streamlined. The team is very responsive and easy to work with, and I highly recommend them.”

EVP Marketing,
BCI Brands

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frequently asked questions

AI Search Optimization FAQs

AI Search Optimization FAQs

AI search optimization, also called generative engine optimization (GEO) or answer engine optimization (AEO), is the work of making your brand the answer AI engines give. When someone asks ChatGPT, Claude, Perplexity, or Google AI for a recommendation, the brands cited in that answer win the inquiry, often without a single click to compare.

Traditional SEO earns rankings on a results page; GEO earns citations inside the answer itself. Good SEO is essential groundwork, because engines start from sources search already trusts, but what gets you selected is different: entity data, third-party corroboration, community sources, and content structured to be quoted. We run both together, plus digital PR to build the third-party mentions AI models actually cite.

Expect the first measurable movement within roughly 30 days of the technical and entity fixes, with visibility compounding from there. The Langham Hotels program, run by our sister company sAIph Search, moved from 34% to 59% AI visibility across five engines in three months.

We track three things: whether AI engines can read and trust your content, how often you appear against competitors, and whether you’re cited as a source or mentioned in passing. The core is a set of real buyer prompts run monthly across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews, and you see the same tracking we do, on our own platform.

Most programs run £2,500 to £5,000, or $3,000 to $6,500, a month, with entry retainers from £1,000, or $1,300. A one-off audit, from £970, or $1,250, is often the right starting point: it shows where you stand before you commit to a retainer. You see the full scope and price before any work starts.

Ranking no longer buys you a place in the answer: Ahrefs found only 38% of pages cited in Google’s AI Overviews still rank top 10 for the same query. AI engines read what the wider web says about you, not just your website, so brands with strong SEO are routinely invisible in AI answers. The free AI Visibility Snapshot shows where you stand.

WE’RE NOT “JUST ANOTHER AGENCY”

What Makes Us Unique

We strive to provide an exceptional quality of service to clients.

500+ Projects Delivered.

For brands including Vivienne Westwood, Howden, Moodle, and Langham Hotels, with a 4.9/5 rating from verified clients on Clutch.

AI-Native Working.

We build our own tooling, and put senior time where it earns: strategy, creative, and results. You get AI speed with human judgment.

Boutique Hustle, Senior Firepower.

Big agency capability, none of the drag. We bring the energy of a start-up, with the knowledge and experience of an industry titan.

One Team, One System.

Strategy, brand, website, search, and paid under one roof, so your messaging, your site, and your ads work together to convert.

UK & US Teams, Global Clients.

Offices in London, New York, and San Francisco, working with clients across the world. Same-day responses across time zones.

No Hidden Fees.

Clear deliverables, transparent contracts, pricing agreed before work starts, and clear communication on what is out of scope.

Contact our team

Contact Burst Digital:
Start with a free review

Tell us where growth is stuck.

We’ll tell you honestly if we can fix it, and how we’d start.

Fill in our short contact form for a no-obligation consultation with a member of our team.

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